LIPSMM COOKIE POLICY

We use cookies and other similar technologies.

LIPSMM
COOKIE POLICY

Annex to the Privacy Policy

If You have any questions about this Cookie Policy, please feel free to contact us by email at info@lipsmm.com

INTRODUCTION

LIPSMM MARKETING AGENCY LTD (hereinafter referred to as “Provider”, “We”, “Us”, and “Our”) respect the privacy of users of our Website and our products, services or applications and We understand how protection of personal data is important, therefore We created this Cookie Policy (hereinafter referred to as “Cookie Policy”, “Policy”) to lay out which cookies do We use and how We use them, the information We collect, how that information is used, and how to control the cookie preferences. All terms are used in the definitions given in the Privacy Policy, which this Policy is an annex to, if not defined in this Policy.

For further information on how We use, store, and keep your personal data please see our Privacy Policy.

This Cookie Policy applies to your use of the Website, regardless of the device you use (computer, mobile phone, tablet, etc.).

This Cookie Policy applies to the processing of your data in connection with your use of our Website (https://www.lipsmm.com).   

The English language version of this Agreement shall prevail in case of any inconsistencies with translated versions, if any.

By using our Websites you hereby agree with this Policy.

In case of altering the settings, the functionality of the Websites may change.

1. WHAT ARE COOKIES?

1.1. We use cookies and other similar technologies (e.g., Web beacons, Flash cookies, etc. to enhance your experience of using the Website).

1.2. Cookies are small text files that are placed on your computer or another access device by the Website that you visit. They are widely used in order to make the Website work, or work more efficiently, and to deliver a better and more personalized service.

1.3. Web beacons are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Website or opened an e-mail.

1.4. A Flash cookie, also known as a local shared object, is a text file that is sent by a web server to a client when the browser requests content in advertisements and videos to, among other things, collect and store information about your use of our services, prevent fraud, etc.

2. WHAT IS THE PURPOSE OF COOKIES?

2.1. Cookies make the interaction between users and the Website faster and easier. Without cookies, it would be very difficult for a Website to allow a visitor to fill up a shopping basket or to remember the user’s preferences or registration details for a future visit.

2.2. The Website uses cookies mainly because they save time and make the browsing experience more efficient and enjoyable. The Website often uses cookies for the purpose of collecting information about its users, as defined in the Privacy Policy.

2.3. Cookies enable the Website to monitor its users’ web surfing habits and profile them for marketing purposes, for example, to find out which products or services they are interested in and send them targeted advertisements.

2.4. We use cookies in different ways, such as:

  • remembering preferences you’ve chosen previously, such as language;
  • analyzing how you use the site so We can keep making improvements;
  • providing you with a more personalized experience.
  • monitoring the traffic patterns of users from one page within a Website to another;
  • protecting the Personal Information of the User and preventing fraud.

3. COOKIES WE USE

3.1. We use the following сookies:

  • Strictly necessary сookies. These are сookies that are required for the operation of the Website.
  • Analytical/performance Cookies. They allow us to recognize and count the number of Users and to see how Users move around the Website when they are using it. This helps us to improve the way the Website works.
  • Functionality Cookies. These are used to recognize you when you return to the Website. This enables us to personalize our content for you (for example, your choice of language).
The Table below shows the cookies that are involved in our Website’s operations. Cookies collected and used by the Provider are highlighted in yellow.
COOKIE NAMECOOKIE PURPOSECOOKIE EXPIRY
gaThis cookie is used by Google Analytics to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request on a site and used to calculate visitor, session and campaign data for the site’s analytics reports.1 year
_gidThis cookie is set by Google Analytics. It stores and updates a unique value for each page visited and is used to count and track pageviews.1 day
_gatThis cookie is used by Google Analytics to throttle the request rate – limiting the collection of data on high-traffic sites.1 minute
_utmaThis cookie is by Google used to distinguish users and sessions.2 years
_utmbThis cookie is used by Google to determine new sessions or visits.30 minutes
_utmcThis cookie is used by Google to determine the end of a session or visitEnd of session
_utmzThis cookie is used by Google to store the traffic source or campaign that led the user to the website.6 months
IDEThis cookie is used by Google’s DoubleClick platform to store information about a user’s browsing activity and to serve targeted ads based on their interests.13 months
DSIDThis cookie is used by Google to link a user’s activity across devices, enabling cross-device retargeting.2 weeks
NIDThis cookie is used by Google to store user preferences and information when viewing pages with YouTube videos or other Google services. It is also used for retargeting purposes.6 months
VISITOR_INFO1_LIVEThis cookie is used by Google (YouTube) to estimate a user’s bandwidth on pages with integrated YouTube videos. It can also be used for ad targeting and personalization.8 months
_fbpThis cookie is used by Meta Pixel to track visits across websites, allowing advertisers to display ads to people who have previously visited their website. It helps with retargeting, optimization, and reporting for Facebook and Instagram ads.3 months
trThis is a web beacon used by Meta to track user behaviour on third-party websites. When a user visits the website, the pixel sends information about the user’s actions and browsing behaviour back to Meeta, which can then be used for targeted advertising and measuring ad performance.End of session

4. MANAGE COOKIES

4.1. You can delete cookies any time you want by using the settings in your Web browser. You can also choose to disable cookies from your Web browser, but this would mean that our Website and other websites that you access may not function properly. Further information on deleting or controlling cookies can be found at www.aboutcookies.org.

5. CHANGES TO COOKIE POLICY

5.1. This Cookie Policy could be revised to stay compliant with major privacy legislation.

Above you can always find the date of the last updated version of the Cookie Policy. When We update this Cookie Policy, We will take appropriate measures to inform you about all of the changes We make. We will obtain your consent to any material changes if and where this is required by applicable data protection laws.

5.2. If the User does not accept a new edition of the Cookie Policy, it is prohibited to continue using our Website.